There are a few elements of the user experience that stick out in particular - usability, aesthetics, and layout. 'Feel' can admittedly be a pretty broad area, but here we're talking all about the user experience. Many would say that trust is the most important part of choosing a sports betting app, and an official license means that a sports betting app can be trusted. The bar for operation has been raised and all licensed betting apps have to live up to a strict set of standards.
If a sports betting app has been granted a license, that means it is officially legal and regulated by the government. Since Ontario has launched its licensing system, Canadian bettors can look to sportsbooks that have been granted licenses as one they can trust. There was no governing body making sure that all of your information was being handled responsibly or that you were being treated fairly by the sportsbook.Īs with anywhere that you might be uploading your credit card or bank account info, the idea that you may end up with a betting app that you can't trust is a bit scary. Before the days of regulated sports betting, when many bookies still operated in the grey area, it was very difficult for the layman to surmise who they should trust.
